Consumer Study Illustrates How Much Life Insurance Can be Bought with Cigarette Money

Oleh: admin
December 4, 2011

For Immediate Release:
Author: Eric Smith
Contact: 888.374.2764

Recently, Eric Smith, the founder of created a simple analysis that shows how much life insurance costs and used cigarettes as the comparison.  “My thought was to show cigarettes as an amount of money and illustrate just how many of them it would take for a healthy non-smoker to purchase life insurance at various amounts on a 30 year fixed term.  Even with my own bias, I found it incredible that four cigarettes a day comes at the same cost as a 30 year term policy for $1,000,000 on a healthy 30 year-old woman”, said Eric Smith.  The cost analysis is based on what brand name cigarettes in the city of Chicago cost as of the year 2011. 

Eric Smith came up with the idea to do this basic consumer study after noticing that the most common claim people make for not owning life insurance is the cost.  One of the highlights of the examination states that a healthy 40 year-old woman can purchase a $3,000,000 30 year term life insurance policy for almost exactly the same cost of one pack of Marlboro cigarettes per day. “Everyone has their vices and bad habits, but this simple spreadsheet located on my website drives the point home that this product is simply too important and too affordable to ignore.  The other way to look at it would be that cigarettes are far too expensive I suppose”, said Eric Smith. plans to do future consumer studies similar to this one that outline the advantages of having a health savings account, adequate life insurance and minimalist frugality.  The graph outlining the cost of life insurance in the form of cigarettes can be viewed at the web address


Below is a graph showing the cost of a 30 year term life insurance policy for healthy men and women of various ages.  The cost of life insurance is then outlined in the cost of individual Marlboro cigarettes purchased at current prices in Chicago.










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